$68.00
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Face
Ultra Foundation Pro
vegan | non-comedogenic | oil-free | colour discrepancy
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Award-winning Ultra Foundation Pro - created to meet the uncompromising standards of professional makeup artists - delivers medium-to-full radiant coverage with a youthful, natural dewy finish that looks like your skin, only better. Its soft-focus, optical-blurring technology minimizes the appearance of pores, wrinkles, and imperfections - creating the appearance of smoother, more uniform skin and a flawless complexion. The formula neutralizes redness and corrects most skin tones, while its built-in silicone-based primer ensures seamless application and long-lasting wear - saving both time and kit space. Bonus - no a primer is needed because it's built into the formula,.
Ultra Foundation Pro was first introduced to professional artists by industry icon Billy B. Its innovative, silicone-based formula met the evolving demands of HD technology and quickly became a staple in makeup kits worldwide. Renowned for its versatility across film, television, and photography, it delivers a weightless, skin-like finish that looks flawless both on camera and in person - a quality that defines truly professional makeup. Its non-irritating, performance-driven formula has earned global recognition as one of the industry’s most iconic foundations, trusted for its consistency, reliability, and superior results.
Ultra Foundation Pro offers long-lasting, buildable coverage that suits a wide range of skin tones and types, making it ideal for both everyday wear and professional use. Renowned for its flexibility and stay-true color, it lasts up to 24 hours without fading. Formulated to resist oxidation, the shade remains true from the moment it’s applied—even under intense lighting or challenging conditions. The formula self-sets to a youthful, naturally dewy finish while allowing the skin to maintain a subtle glow when set with powder.
Its timeless quality and flawless performance make it a favorite among stars and makeup artists alike. Just ask Sophie Turner, who recently told InStyle.com that Ultra Foundation is a guaranteed staple on her vanity. Why? Simply because she loves it. Its timeless quality and flawless performance make it a favorite among stars and makeup artists alike.
Vegan and cruelty-free, Ultra Foundation Pro embodies inclusive beauty with shades ranging from the purest white to the deepest brown. Our commitment to inclusive beauty is reflected in the industry’s most comprehensive range of eight color adjusters, formulated to lighten or deepen foundation shades, refine undertones, correct discoloration and create custom blends for every skin tone. The adjusters are a vital tool that enables makeup artists to perfect the most complex skin tones. The adjusters are considered indispensable in professional kits worldwide - learn more about adjusters in the PRO TIPS section.
Formulated to suit women of all ages, skin tones, and skin types, Ultra Foundation is widely regarded as the go-to foundation for mature, troubled, and sensitive skin, due to the smooth, non-irritating, radiant coverage. It’s no wonder that Allure has recommended Ultra Foundation Pro as one of the best foundations for mature skin.
Ultra Foundation Pro features the same versatile, high-performing formula as Ultra Foundation. Only the packaging is different - a lightweight, unbreakable container designed for makeup artists' kits and ideal for travel, offering convenience without sacrificing quality.
SAFE BEAUTY SPF ALERT
There’s no SPF in Ultra Foundation Pro or any FACE atelier products because it simply doesn’t work. Only products specifically formulated and approved as sunscreens provide reliable protection from the sun’s harmful rays. Even if SPF in makeup were effective, several factors limit its performance:
1. Makeup is applied in thin layers that would make it unable to deliver even limited SPF protection.
2. Blending can create uneven coverage, leaving some areas exposed.
3. Sunscreen must be reapplied every two hours - typically only only lip products are reapplied frequently.
For proper protection, we strongly recommend using a high-quality sunscreen as directed. Learn more about SPF in our Safe Beauty section.SAFE BEAUTY INGREDIENT ALERT
Like many other safe and effective ingredients, silicones and their derivatives have been unfairly misrepresented as harmful to the skin. In reality, they pose no risk and do not contribute to irritation or skin concerns. Learn more about silicones and their proven safety in our Safe Beauty section.
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Priming Blurring Hydrating Correcting Long-wearing Colour-true Non-comedogenic Fragrance-free Moisture, heat + oil resistant Vegan + Cruelty-free
**SAFE BEAUTY INGREDIENT ALERT**
Like many safe and effective ingredients, silicones and its derivatives have been unfairly misrepresented as harmful to the skin. In truth, they pose no risk and do not contribute to skin irritation or congestion. Learn more about silicones in our Safe Beauty section.
**KEY INGREDIENTS**
**Silicone 411**
**Silicones**are safe, synthetic ingredients widely used in skincare and cosmetics for their smoothing, protective, and emollient properties. Common forms include dimethicone, cyclomethicone, and phenyl trimethicone. They create a lightweight, breathable barrier on the skin that locks in moisture while allowing it to “breathe.” Silicones enhance texture and spreadability, helping products glide on effortlessly for a smooth, even finish. Prized for their ability to leave skin soft and silky without clogging pores or causing irritation, they play a key role in creating the luxurious feel and flawless application of many modern formulations.
Silicones provide exceptional emolliency while enhancing a product’s longevity and performance. They ensure the even distribution of other ingredients, leaving a silky, weightless finish that refines the skin’s texture and appearance. By creating a soft, smooth touch, silicones make products more comfortable and pleasurable to apply. In particular, cyclomethicone imparts a uniquely light and luxurious skin feel.
Silicones are naturally water-resistant and help control shine by absorbing excess sebum—the oil produced by the skin. Their larger molecular structure prevents them from settling into pores, ensuring a smooth, even application. The unique architecture of silicone molecules—large with wider spacing—creates a breathable, protective barrier that shields the skin while still allowing it to “breathe.” In addition to their protective qualities, silicones also support skin healing, making them valuable in both skincare and makeup formulations. Learn more about silicones in our Safe Beauty section.
**Cyclopentasiloxane** is a lightweight, fast-evaporating silicone that enhances the spreadability of a formula without leaving a heavy residue. It forms a breathable, protective film that allows the skin to “breathe” while helping distribute other key ingredients evenly. Its unique fluidity imparts a silky, smooth texture and a soft-focus finish by filling in fine lines and imperfections. Cyclopentasiloxane also provides mild water resistance, helping skin appear smoother and more refined.
**Glycerin** is a naturally occurring compound found in the outermost layer of the skin, where it acts as a replenishing and restoring agent. Present in all natural lipids, it’s often synthesized for use in skincare and cosmetic formulations. A powerful humectant, glycerin draws moisture into the skin’s surface from deeper layers and the surrounding air, helping to maintain optimal hydration and a healthy, supple appearance. It’s especially effective when paired with other hydrating and emollient ingredients—such as dimethicone and sodium hyaluronate—that amplify its moisturizing benefits. -
**HOW TO USE IT** 1. SHAKE AND PUMP - Shake the bottle well to ensure the shade remains even and consistent. Then pump a small amount of foundation onto the back of your hand or preferably a makeup palette. Less is more - you can always add more product for increased coverage. 2. DAB AND BLEND - Begin by stippling, or dabbing dots of foundation all over your face. Then blend with a brush gentle using tapping or buffing motions. Don't swipe or creates streaks and uneven application. 3. WORK OUTWARDS - Blend the foundation from the center of your face towards the outer edges. 4. BUILD COVERAGE - For areas needing more coverage, reapply a small amount of additional foundation to layer the product. Ultra Foundation’s extended drying time allows for seamless blending - essential when your building coverage. 5. BLEND INTO NECK AND EARS - To avoid a harsh line, blend a sheer amount onto your jawline, neck ears for a seamless finish. 6. EYE PREP - Using a small, flat brush, apply a sheer layer to the eyelid to even the skin tone as well as create grip eyeshadow when applied. That means it adhere better and last longer. Plus, you've saved money by skipping an extra product you don't really need. **SKIN PREP** Clean and properly moisturized skin is the foundation for a flawless look. Be careful not to over-moisturize, as even dry skin can only absorb so much. After applying moisturizer, wait a few minutes and gently wipe away any excess before starting your makeup. Too much moisturizer can prevent the foundation from properly gripping the skin. **TO PRIME OR NOT TO PRIME** Key ingredients like Silicone and Glycerin in the formula ensure that the foundation also acts as a primer. These ingredients help fill in pores, smooth fine lines, and improve the skin's texture, creating an ideal base for makeup. The foundation's formula enhances the wear time of makeup, preventing slipping, fading, or creasing throughout the day. Additionally, Ultra Foundation is resistant to moisture, heat, and oil, making it a reliable option for long-lasting, flawless coverage. **HOW TO FIND YOUR SHADE** We offer affordable samples so you can test a shade before committing to a full-size product. It’s the perfect way to find your ideal match with confidence - no guesswork, no waste and economical. **SPF AND FLASHBACK** SPF in makeup can cause a white flash in photos due to light-reflective ingredients—most commonly titanium dioxide and zinc oxide—found in many sunscreens. These minerals reflect intense camera flashes, creating a white cast or “flashback” effect on the skin. The higher the SPF or the greater the concentration of these reflective ingredients, the more noticeable the flashback becomes. **BRIDAL ALERT** Ultra Foundation’s long-lasting finish keeps every bride camera-ready and picture-perfect from “I do” to the last dance. Its oil, heat, and moisture-resistant formula performs flawlessly in hot, humid conditions and even stands up to tears. It’s no wonder Ultra Foundation is celebrated as one of the best foundations for brides of all ages and skin tones. The Hollywood Reporter named it one of the best red-carpet foundations, while Allure praised it as a top choice for mature skin—making it perfect for everyone in the wedding party. **ADJUSTER 411** We’re extremely proud of our adjusters, which are fundamental to our commitment to inclusive beauty. They give makeup artists the tools to effortlessly create and refine shades, ensuring seamless matches for women of all skin tones and skin types. Highly pigmented and remarkably concentrated, a little goes an exceptionally long way. **ZERO MINUS** is a pure white shade most often used to lighten fair to medium foundation tones but it also doubles as a highlighter and reverse contour. Apply it before foundation to create a sculpted, lifted look. And for Halloween or creative artistry, it’s a must-have. Mix it with Champagne Ultra Sheer to recreate that True Blood-inspired, luminous, otherworldly complexion. **ZERO PLUS** is a dark brown red 4 - a rich, complex brown with warm reddish undertones, formulated to deepen or adjust medium to dark olive foundation shades. It’s also an ideal shade for whose with medium rich skin tones, providing depth and balance while maintaining a natural, skin-like finish. **ZERO PLUS PLUS** is a cool ebony - a unique deep blue-brown that stands on its own as a shade for exceptionally rich skin tones. As an adjuster, it adds depth and dimension to deep and deep-dark foundations. When combined with a pinpoint drop of Heat Adjuster, 0++ can be warmed to create an endless range of nuanced, warmer brown shades. **OLIVE** is a unique blend of yellow and blue that creates a balanced green tone, neutralizing undertones without dulling the skin’s radiance. This remarkably versatile shade adds depth and harmony to darker Southeast Asian, brown, and many Black skin tones. It’s especially effective at correcting redness in Asian and brown complexions. For Black skin tones, Olive offers the best of both worlds - neutralizing redness while the yellow and blue combination enhances brightness and vitality in the complexion. Many thanks to the celebrated Emmy-nominated and celebrity makeup artist Fiona Styles, who inspired us to create this singular adjuster. Her expertise and vision helped shape a product that enhances a wide range of skin tones with exceptional precision and balance. **ZERO PLUS PLUS** is a cool, deep brown, formulated to served the needs of those with exceptionally deep, rich skin tones. But with just a touch of Heat, it can be warmed up to create an infinite number of warmer, lighter shades, offering versatility and inclusivity. **HEAT** is a multitasking superstar that embodies inclusive beauty. This deep mango-red adjuster transforms 0++ into innumerable rich, customized shades while effortlessly correcting hyperpigmentation on dark skin. Use it as a liquid blush on rich skin tones or to neutralize deep, purple under-eye circles that affect all skin tones. Heat is an essential tool for creating vibrant, balanced looks on deeper complexions. **BLAZE** is a mustard yellow adjuster formulated to correct sallowness and add warmth to foundation shades that are too cool - creating a balanced, natural-looking complexion. It neutralizes blue or ashy undertones, making it especially effective for brightening dark under-eye circles. Blaze also enhances and warms medium to deep skin tones. Ever resourceful, makeup artists even use it as a liquid liner—proof of its versatility and essential place in any kit. **PINK** was formulated to brighten and add warmth to pale or cool skin tones. It neutralizes green or gray undertones and imparts a healthy, rosy glow to the complexion. This versatile adjuster can revive dull or sallow skin, correct overly yellow foundations, and create a more natural, radiant finish. It also doubles as a unique blush. When applied under foundation, it delivers a soft, delicate “glow-from-within” flush that enhances the complexion with a healthy, youthful radiance. **BLUE** cools down foundations that are overly warm or orange-toned, neutralizing excessive yellow or red undertones to better suit cooler skin tones. It’s ideal for balancing shades or creating custom blends for those with naturally cool or olive undertones, ensuring a precise match and a balanced, natural-looking complexion.
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CYCLOPENTASILOXANE, AQUA, GLYCERIN, ALUMINUM STARCH OCTENYLSUCCINATE, CETYL DIMETHICONE COPOLYOL, POLYGLYCERYL-4 ISOSTEARATE, POLYGLYCERYL-3 DIISOSTEARATE, CETYL PEG/PPG-10/1 DIMETHICONE, HEXYL LAURATE, POLYGLYCERYL-3 DIISOSTEARATE, MICA, QUATERNIUM-18 HECTORITE, PROPYLENE CARBONATE, CELLULOSE GUM, NYLON-12, TRIBEHENIN, LAUROYL LYSINE, TRISTEARIN, PHENOXYETHANOL, METHYLPARABEN, PROPYLPARABEN. [+/- TITANIUM DIOXIDE CI 77891, IRON OXIDES CI 77494, CI 77491, CI 77499, MICA CI 77019]
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